Antionette Carroll

Antionette Carroll


Antionette Carroll was spurred on by the unrest in Ferguson, Missouri. She ini­ti­ated the idea of host­ing a Creative Reaction Lab, bring­ing together 12 design­ers for a 24-hour brain­storm­ing ses­sion last August to look at sus­tain­able approaches to the big­ger issues par­tic­u­larly sys­temic racism, St. Louis’ racial divide and police bru­tal­ity brought up by the death of Mike Brown.

In addi­tion to being the Vice President of AIGA St. Louis and the cre­ator and chair of the chapter’s Diversity Initiatives, Antionette is also the chair of the AIGA task force on Diversity and Inclusion at the national level. You could say that social entre­pre­neur­ship is in her blood.

Working from sec­ondary research and first-hand accounts from local activists, the Creative Reaction Lab group iden­ti­fied more than 45 poten­tial projects. It then broke into four groups, which would develop a total of five projects. Of those, two are in the process of get­ting off the ground, while three have already been acti­vated and started to impact their local com­mu­ni­ties. Funded by seed cap­i­tal from AIGA National, Antionette works with all of the project teams to pro­vide them with a plat­form, mech­a­nism, and sup­port to get the projects off the ground.

To read more, see the entire AIGA article linked here:

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